• Year in review

A 50-Year Timeline From The Institute for Public Relations

1956

Chartered as the Foundation for Public Relations Research and Education

1959

Fellowship Program brings selected professors into outstanding public relations departments or firms; 70 educators and 50 sponsors participate over two decades

1961

First Annual Distinguished Lecture; leading scholars and practitioners explore public relations history and professional issues

Grant supports new Communication, Public Opinion and Management course at Cornell University Graduate School of Business & Public Administration

1964

First Foundation-supported bibliography of public relations studies; later editions appear in Public Relations Review

1968

Begin audiovisual archives project preserving contemporary professional history through interviews with leading practitioners

1969

First book on Public Relations Law

1973

Opinion of the Publics, a documentary film of public relations case histories, is released; ultimately seen by 15 million people

1975

Publish A Design for Public Relations Education, the first curricular guidelines by the Commission on Public Relations Education

Launch Public Relations Review, the first peer-reviewed research journal in the field; produced by a commercial publisher since 1988

1977

Publish Managing Your Public Relations: Guidelines for Nonprofit Organizations

With University of Pennsylvania’s Wharton School, initiate an annual week-long symposium for high-potential public relations leaders

1980

Introduce Best Master’s Thesis Award for graduate PR student research; now sponsored by Northwestern Mutual

The Executive Speechmaker provides a structured approach to speech programs

1981

Community Service Competition launched with National Communication Council for Human Services; students mount public relations campaigns for local charities

1984

Pathfinder Award, funded by practitioner, educator and author Allen H. Center, created to recognize original program of scholarly research

1985

First Golden Writing Awards for public relations students

Advancing Public Relations: Recommended Curriculum for Graduate Public Relations Education, published with Association for Education in Journalism and Mass Communication (AEJMC)

Begin annual breakfast at AEJMC to foster closer relations with key educators

1986

Publish first book on New Technology and Public Relations, including early look at the Internet

1989

Name changed to Institute for Public Relations Research and Education

1990

Produce Communications that Count video on value of public relations

1992

Public Relations Executive Forum established for high-potential, midcareer corporate communications people; now co-sponsored by Arthur W. Page Society

Ketchum Excellence in PR Research Award starts as the Smart Grant and Internship

1996

PR Evaluation Summit Meeting lays groundwork for Commission on Public Relations Measurement & Evaluation in 1998

Institute’s first website begins offering all of our publications free

1997

First International Symposium, When in Rome Do We Do as the Romans Do? presented with University of Florida College of Business Administration

1998

Corporate Communications Policy Concerning the Internet surveys senior-level corporate public relations officers

Institute research award presented at first Interdisciplinary Public Relations Research Conference at University of Maryland; IPRRC now held in conjunction with University of Miami each year

Establish Alexander Hamilton Medal for lifetime contribution to professional public relations

2001

Psychology and Public Relations Today is the first in a series of interdisciplinary bibliographies sponsored by General Motors

2002

Primer of Public Relations Research by Dr. Don W. Stacks published by Guilford Press

2003

Co-sponsor Arthur W. Page Society Case Writing Competition to develop more business school teaching material involving public relations

International Index of Bribery for News Coverage published in cooperation with the International Public Relations Association

2004

Create Golden Ruler Award for excellence in measurement; renamed for Jack Felton in 2006

With PRWeek, explore measurement from perspectives of clients, agencies, researchers and educators

International Distinguished Lecture by Harold Burson, and first Business School Seminar with Henley Management College and PRWeek-UK

2005

Public Relations Leadership Forum launched for highpotential agency executives; co-sponsored by Page Society and Council of PR Firms

Science Beneath the Art column debuts in PR News

2006

50th anniversary celebrated with launch of Summit on Corporate Communications

2007

The Institute funded a third edition of an international PR case studies book by Dr. Judy Turk and Linda Scanlan, sponsored by Schering-Plough and Philips Electronics

Dr. W. Timothy Coombs authored “Crisis Management and Communications,” examining the research base in this area

2008

IPR published “A Professional’s Guide to Guest Lecturing,” a book by Tom Martin of The College of Charleston

2009

IPR featured in  cover story in PR Magazine, flagship publication of the China International Public Relations Association

2011

Richard Edelman delivers the 50th Annual Distinguished Lecture, “Reimagining Our Profession, Public Relations for a Complex World”.  Bill Nielsen accepts the Alexander Hamilton Medal for lifetime achievement in public relations.

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