TORONTO, July 26, 2017 /CPRS/ – The Canadian Public Relations Society is partnering with the Institute for Public Relations, an independent nonprofit research foundation, to offer CPRS members access to the IPR weekly Research Letter and Public Relations Journal, an academic, peer-reviewed journal of IPR and the Public Relations Society of America.

Through the PR Journal, IPR and PRSA plan to work with CPRS to showcase research presented at the CPRS National Conference – Connexions 2018 – to be held in Charlottetown, Prince Edward Island from May 27 – 29, 2018.

“IPR is thrilled to partner with a prominent association like CPRS, and to boost its partnership with PRSA,” said Tina McCorkindale, IPR President & CEO. “This collaboration helps promote research that matters to the profession while showcasing the research of Canadian scholars.”

“As the field of public relations continues to evolve, we believe that the profession will benefit from greater cooperation among its associations,” said Joseph Truncale CEO of PRSA. “PRSA is pleased to collaborate with leading organizations like IPR and CPRS, to strengthen the Public Relations Journal by assembling and sharing the best research throughout North America with our members.”

“This new agreement will add a distinctively Canadian viewpoint to the current panel of Public Relations Journal contributors by featuring the work of some the greatest minds across the country,” said Karen Dalton, APR, FCPRS(H), CAE, Executive Director of CPRS. “By being part of the North American conversation regarding the future of the industry, the CPRS will continue to be the leading association of professional communicators north of the border.”

About the Institute for Public Relations
The Institute for Public Relations is an independent, nonprofit research foundation dedicated to the science beneath the art of public relations™. IPR focuses on research that matters to the profession, providing timely insights and applied intelligence that professionals can put to immediate use. All research is available free at www.instituteforpr.org and provides the basis for the organization’s professional conferences and events.

About the Public Relations Society of America
PRSA is the nation’s largest professional organization serving the communications community. The organization’s mission is to make communications professionals smarter, better prepared and more connected through all stages of their career. PRSA achieves this by offering its members thought leadership, innovative lifelong learning opportunities to help them develop new skills, enhance their credibility and connect with a strong network of professionals. The organization sets the standards of professional excellence and ethical conduct for the public relations industry. PRSA collectively represents more than 30,000 members comprised of communications professionals spanning every industry sector nationwide and college and university students who encompass the Public Relations Student Society of America (PRSSA).

About the Canadian Public Relations Society
Founded in 1948, the Canadian Public Relations Society (CPRS) is a not-for-profit organization whose members are engaged in the practice, management or teaching of public relations. Members work to maintain the highest standards and to share a uniquely Canadian experience in public relations. CPRS is a federation of more than 2,500 members across 14 Member Societies based in major cities or organized province-wide.

Heidy Modarelli handles Growth & Marketing for IPR. She has previously written for Entrepreneur, TechCrunch, The Next Web, and VentureBeat.
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